Steve Carter is an experienced international education executive with over 20 years’ leadership across student recruitment, ed-tech, and global education services. He has founded, scaled, and exited multiple ventures, led post-acquisition integrations, and built high-performing teams across Asia, Europe, the Middle East, and the Americas.

He has held senior leadership roles at organisations including QS Quacquarelli Symonds, Global University Systems, Cambridge Education Group, Study Group, and Bright Scholar, with accountability for global sales, marketing, admissions, and partnership strategy generating over £100m in annual revenues. His experience spans K-12, pathway programmes, universities, and education technology platforms. Steve is particularly known for building international go-to-market strategies, developing agent and institutional partnerships at scale, and bridging commercial execution with long-term strategic planning at board level. He has deep expertise in emerging and growth markets and a strong track record in M&A integration and platform-led recruitment models.

Earlier in his career, he worked as a journalist and project director covering international business and geopolitics, giving him a distinctive perspective on global markets, stakeholder management, and narrative-driven growth.